Mobile Devices Now Account for 25% of Total U.K. Paid Search Spend According to New Kenshoo Report (wii)

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LONDON, April 23, 2013 /PRNewswire/ — Tablet Cost-per-Click Rises to Equal Computers while Phone Clicks Remain Discounted The role of mobile phones and tablets in U.K. paid search advertising has continued …


Salesforce Wants to Remake Marketing and Itself

Salesforce, a pioneer in cloud-based software, is tightening the relationship of marketing, advertising and sales in social media. Marc Benioff says it is just the first phase of a deep change in the way his company, and every other company, has to work in a world of cloud, mobile and social media.

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